Millionaire Son in Law Chapter 3737
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- Charlie outlines JX Pharmaceutical’s new sales strategy.
- The company will avoid traditional retail partnerships and dealerships.
- A direct online sales model is proposed to ensure price stability and combat counterfeits.
Speaking of this, Charlie instructed him again, “But let’s not cooperate with any pharmacies as well as supermarket outlets, after all, our product must be the best in its category.”
“Plus JX Pharmaceutical now has a considerable popularity, there is absolutely no need to rely on other people’s sales channels.”
“Letting others sell for us will not only take away our profits, but will also bring us management risks.”
“Like some well-known liquor called national wine, dealers all kinds of price increases even if, the market is also filled with a large number of counterfeit goods, many people mixed with real and fake and do the sales, the market is made a mess.”
“1499 a bottle of liquor would have been expensive, the result is still not at all to buy, want to buy it can only spend twice the price, this unhealthy model is almost all dealers’ speculation, so we directly cut the dealers, only direct sales!”
“When the time comes, we open an online flagship store, so that all users order from the line, the future variety, we can also open the direct store to the line, so as to ensure the terminal price stability, and to eliminate counterfeit goods!”
Liang said without thinking, “Okay Master Wade, I will immediately start working on the online official flagship store!”
The old marketing model, is Charlie has always abhorred, not only the well-known liquor has a lot of marketing problems, even the traditional car 4S store model, has also been criticized.