Hero of heart The amazing son in law complete, Bahasa Indonesia
The charismatic charlie wade Chapter 6779
Marcus said: “Because professor Watt knows so much about new energy, I really want to hear professor Watt analyze the current situation of new energy and give us some advice.”
Having said that, Marcus An added: “To be honest, the An Family is rarely involved in the manufacturing industry,
but this time we are investing in electric batteries, vehicle manufacturing, domestic chip research and development, and commercial aerospace.”
“ They are basically a manufacturing industry. .” ,
especially hope to make contributions to China’s manufacturing industry within our capabilities. “
“If we can also incubate good companies and gain economic benefits, that would be even better;”
“But to be honest, I’m still confused about how to run a manufacturing industry that can handle tens of thousands of people, especially vehicle manufacturing.”
“Gaoheng was completely acquired by us, and we will wait for them next.”
“After we dealt with the debt issue and equity transfer issue, we had to invest some more money to start production,
“But I haven’t decided yet whether to keep the original team and continue operating it for a while, or just kill them all and replace them with new ones.”
“Yes, I wonder what the Professor said?”
Pollard Watt thought for a while and said: “I personally feel that Gao Heng’s problem still lies in product positioning.”
“The main product relies on the constant accumulation of materials to increase its value, but the unit price per customer is too high and the sales volume will definitely not increase,
and in Gao Customer In the area of unit price, there is also competition from traditional luxury cars.”
“If the product strength cannot keep up even a little bit, it will be difficult to open the market;”
“And to be honest, their product design isn’t very mature yet.”
“Once they enter a special aesthetic circle, their living space will inevitably become more and more compressed.”
“But the Remy you just mentioned is completely different.”
“Their positioning is quite precise and cruel, and that’s to say nothing of the product design.”
“Putting aside the question of whether there are references, the appearance of their products is indeed in line with mainstream aesthetics. ;”
Having said this, Pollard Watt paused for a moment and then said: “So if you will allow me to make a personal judgment,
I would prefer that you divide Gao Heng’s team into two, and the production end will be reserved first to ensure that the production line can be run at any time,
but from the design side, marketing side and market side, everything should be replaced as much as possible, even the brand should be completely replaced.
Even though you have purchased Gaoheng, the Gaoheng brand can no longer be used,
because news of his bankruptcy had spread widely. ,
everyone knows that if this brand fails, the brand value will be negative, it is better to create a new one.”
Marcus asked again: “Then what do you think, if we rebuild a brand, what should the main product position be?”
Pollard Watt said: “It must compete with products with the highest sales volume and highest market share.”
Speaking, Pollard Watt said: “In order to reduce stress and increase the success rate, many people want to start a business in a vertical subdivision.”
“They feel that the competition in the e-commerce platform is too great,
so they should set up a small business. mall or small program, and select maternal and baby products, wine, and daily chemicals,
but once you do this, you can never become a big platform, and you even have to survive in the entire ecosystem of other people’s lives, and the same goes for cars;”
“Almost every company that decides to make cars feels that new energy vehicles priced at around RMB 200,000 are the most competitive.
Outside there is Tesla, the overlord that sells hundreds of thousands of vehicles a year, and inside there are many new domestic corporate forces.,
so some companies have Let’s focus on the market that is sinking by RMB 20,000 to RMB 30,000 to RMB 30,000 to RMB 30,000 to RMB 50,000.
Some companies are thinking about entering the RMB 50,000 to RMB 50,000 mid-to-high end market. .
However, as long as we maintain this mentality, success in a segmented field is possible,
but success may never win against a giant like Tesla;”
“Tesla’s market value at its peak exceeded one trillion US dollars.
At present, the concept of new energy has subsided, and the market value is still more than 500 billion US dollars.
The combined market value of all the new domestic forces is still less than that.
It’s not that I admire foreigners and think Tesla is very powerful. ,
I will do it. He might also be advised to do this, but the An family is different.”
Speaking about this, Pollard Watt said very seriously: “The An Family’s own capital strength is strong, and the Charlie and Wade Family’s funds far exceed those of domestic new energy vehicle companies.”
“In addition, Charlie has Yisu Shipping on hand, and the number of ro - ro ships It is among the top in the world in terms of transportation volume.”
“Now the An Family has used electric batteries and acquired Gaoheng Automobile ?”