two elders who were paralyzed in bed, and an old woman who was buried in loess to the sky,
and I’ve been bullied by my mother-in-law for years,
a coolie in a coal mine suddenly became pregnant, was finally rescued and returned home,
only to be badly beaten by her husband and rejected by her family.
Seeing that those who are not miserable themselves can make money,
Horiyah changed her mind and simply arranged the room,
and he also started a live broadcast to bring the goods.
To say that Horiyah’s live broadcast is selling well,
it really is ready made material, Christopher Willson and Harold Willson are almost useless,
they just lie in bed, and they don’t even have to act.
Moreover, both of them have hospital diagnosis certificates,
and there was a thick pile of various injury certificates.
Judging from the diagnosis certificate, the person lying on the bed wasn’t two living people,
but two tragedies. .
Therefore, when Horiyah started the live broadcast,
he immediately understood the weaknesses of netizen psychology and platform algorithms.
The number of fans has increased, and the fan retention effect is very good.
And Horiyah’s real money was much more than Elaine Ma and Charlie had suspected.
‘Cause he sells badly and sells too badly,
the goods he sells are different from other anchors, he really doesn’t pay for his orders
and some of his fans will return his items.
For the same product, the return rate for other people’s goods can even reach 50%,
but once he started, he dragged his family to sell miserably,
keep thanking, and keep singing some sad songs,
and thanked his family one by one. Yanzi, let the fans tolerate it more than other anchors.
Many people feel dissatisfied with buying things in his live broadcast room,
but when they thought of how difficult this woman was,
her son and husband are paralyzed in bed and she has to relieve herself,
and there’s an old lady at home who doesn’t look like she’ll live for a few years to take care of,
He thought the money was a good deed.
Horiyah took advantage of this advantage, and unexpectedly lowered her rate of return to less than 5!
This time, Horiyah’s ability to carry goods was recognized by these brands.
Although Horiyah’s number of fans is not as high as that of the top anchor,
Horiyah fan conversion rate is high and order transaction rate is also high,
which makes the brand also increase its commission ratio.
Now the live stream is a disservice.
Take the five towels that Horiyah brought yesterday as an example.
The production cost in the southern factory is about 15 yuan.
Due to the large volume of orders, they sent a logistics fee of about two or three yuan,
and added storage and packing costs,
and the total cost is only twenty yuan, but the live broadcast sells five items for ninety-nine yuan,
and the gross profit rate is very high.
However, brands also have their own drawbacks. What they are most afraid of is the high return rate.